LOMA Wheels Team.

Mario Radosavljevic

Owner & CEO

Our Story began in 2008.

LOMA: The Resilience and Innovation of a Luxury Brand

Welcome to the world of LOMA, a luxury brand that has set a new standard for automotive design and manufacturing. Founded in Stuttgart, Germany, on September 1st, 2008, LOMA has risen to become a major player in the automotive aftermarket industry. Despite facing several challenges along the way, LOMA has remained steadfast in its commitment to creating high-quality luxury goods with Motorsports DNA. This article will explore LOMA’s achievements, successes, and future goals.

A Legacy of Passion and Design Excellence
The brand was founded by Mario Radosavljevic, a passionate designer with a vision to create the ultimate in luxury automotive goods. From its earliest days, LOMA faced many challenges, including the global financial crisis. However, LOMA persevered and emerged stronger than ever before.

Achievements
Despite the challenges, LOMA has achieved significant milestones in the automotive aftermarket industry. In 2009, the brand collaborated with Corvette Europe to create a widebody kit for C6 models. This achievement revolutionized the way body kits were made in the automotive aftermarket industry, and the kit became a massive success among Corvette enthusiasts. In 2017, LOMA took another bold step by opening a factory in Marbella, Spain, to produce fully customizable flow-form wheels. The wheel’s success was so significant that even the Austrian TUV gave a certificate of approval for it. This achievement allowed the brand to diversify its offerings and enter a new market segment.

Successes
In 2018, LOMA achieved another milestone by opening the LOMA Group Monaco in Monte Carlo, Monaco. This step allowed LOMA to become a global brand with operations in Europe, North America, and Asia. Despite facing another challenging time with the Covid outbreak in 2019, LOMA managed to stabilize its brand and secure jobs for employees by moving its operations to Dubai, the United Arab Emirates. Since being in Dubai, the company has diversified its offerings by moving into new directions, including custom forged wheels, body kits, and complete cars, such as the LOMA BF1 G800 Mercedes G63 AMG widebody.

Future Goals
With a new base in Dubai, LOMA is poised to take advantage of the region’s growth and stability in the Middle East to bring the brand to a whole new level. The company plans to launch a new flow-form collection, new Limited Edition cars based on Mercedes-Benz and Ferrari, and conquer the new AI tools for a new and better interior experience coming on the market from smart cars.

Conclusion
LOMA has shown resilience and innovation in the face of challenges. The company’s achievements in the automotive aftermarket industry and the opening of factories and operations in different countries have contributed significantly to its success. As LOMA continues to grow and expand into new areas, we can expect to see more exciting developments from this innovative and passionate brand.

My ultimate driving force?

Constantly pushing and challenging myself to go above and beyond.

Industry Leaders

Christian von Koenigsegg, Martin Reichmann (Aston Martin Lagonda), and Mario Radosavljevic - meeting friends and visionaries is what makes a difference. If you're ready to turn off your ego and start listening, the possibilities for growth and innovation are limitless.

Business Advisor for the UAE

n 2022, he was bestowed with the prestigious position of Business Advisor for the Private Royal Office of HH Sheikh Ahmed bin Faisal Al Qassimi, covering the United Arab Emirates, Saudi Arabia, Kuwait, Qatar, Bahrain, and Oman.

Operating in the US, EU and the Middle East

Mario Radosavljevic believes that one of the most crucial tenets of success is to provide an unforgettable customer experience. Luxury goods operate on a distinct set of rules, and it is essential to understand them thoroughly to succeed in the industry.

Mario Radosavljevic

Founder of LOMA and 22 other brands

From its humble beginnings in 2008, LOMA has become a brand synonymous with luxury and innovation. Founder Mario Radosavljevic's remarkable leadership has led to the creation of 22 brands and 25 companies, providing over 400 jobs across the globe. His open-door policy and ability to listen to everyone, regardless of their position, are testaments to his leadership and vision.

With connections to industry leaders, celebrities, and even the royal family in Dubai, Mario Radosavljevic is always pushing the boundaries of what is possible. Mario's unwavering commitment to excellence and his tireless work ethic have allowed LOMA to establish itself as a leader in the luxury automotive industry. The future is bright for LOMA, and we can't wait to see what exciting developments they have in store.